Accessing our favorite restaurants has become a distant dream, nowadays, hasn’t it? You can’t even walk down the streets with an open mind. This has been the outcome of the coronavirus pandemic. The governments of various nations have imposed restricted movements of the people. People can access grocery shops or delivery takeouts in restaurants. But the fear of the pandemic has made people confined to their homes. On-demand apps are working efficiently to meet the requirements of the people.
• On-demand apps for food, grocery deliveries are gradually gaining importance in this quarantine season.
• Apps like UberEats, Doordash is delivering food orders at the people’s doorsteps.
• Apps like Instacart, Walmart Grocery are the grocery shopping platforms accessed by people frequently.
An emerging entrepreneur can make use of the situation to the fullest. An on-demand app for food delivery can be a potential investment option. An UberEats clone can be greatly beneficial to the people and profitable to the business owner. Let us discuss the do’s and don’ts of food delivery apps here.
Why are people dependent on these online on-demand platforms?
• ‘The fear of getting the infection’: Coronavirus is a contagious disease spreading like wildfire. People prefer to stay put in their homes. They fear that stepping out of their homes can lead to the transmission of the disease. The fear of getting the infection has led people to find alternative solutions to get essential services. This has made people dependent on these on-demand platforms.
• ‘The panic buying phase’: The wake of the coronavirus outbreak has made people think about their grocery inventory. Inventories are depleting in the homes of the people. This has led to panic buying. They worry if the groceries could run out of stock due to the outbreak. Hence, people are beginning to stock up their inventory. People are demanding groceries from online platforms. This panic buying phase has led to people being dependent on these on-demand platforms.
• ‘Restaurants are turning into delivery outlets.’: Governments have imposed nation-wide lockdowns. This has transformed major restaurants in towns towards delivery outlets. People can access these restaurants only by ordering online. This has increased the reliability of people towards these on-demand platforms.
What are the features that can be integrated into the food delivery app?
Features are a crucial factor that can decide the sustainability of the app in the market. A feature-filled app attracts more users towards the app. Your UberEats clone needs to have certain basic features. Let us discuss some essential features needed for the food delivery app to function.
• Registration: Users can register with different social media handles in the app.
• Search filters: Users can make a restaurant-specific search or a food-specific search. Advanced search filters can increase the ease of use of the app.
• Order placing: Upon selection, users can place orders in the app.
• Live Geo-tracking: With this feature, users know the exact status of the order. They get to know when their order would reach their destination.
• Payments: Users demand multiple payment platforms, including credit, debit cards, digital wallets, etc.
• In-app chat/call facilities: This feature lets users communicate with delivery professionals instantly. They can send special instructions that need to be informed with this feature.
• Push Notifications: This enables users to get instant updates regarding the status of the app. Even promotions can be made with this feature. Push notifications act as time conservers to users.
• Ratings and Reviews: Users have the privilege to rate the experience of the food, the restaurant, and the delivery professional with the in-app ratings and reviews available.
What are the safety measures to be adopted by online food delivery platforms?
• Practicing ‘Contactless’ delivery options: The infections spread from one person to another through external contact. Users must encourage contactless delivery options. With this delivery option, there is no physical contact between users and delivery professionals. Users can instruct delivery professionals to place their orders at a confined place in front of their homes. This way, the transmission chain is broken.
• Encouraging cashless payments: To prevent zero contact between users and delivery professionals, we must encourage online payments. With various digital payment options nowadays, this can be an easier measure to take. Online platforms can disable cash on delivery options to encourage people to make cashless payments.
• Awareness to delivery workers: This may seem unconvincing, but this is the most important measure to curb the infection from spreading. Delivery professionals are direct victims of the infection. These professionals should not act as carriers of infection. Delivery workers must be made well aware of the disease. Encouraging proper hygiene and sanitation procedures can be greatly beneficial. Providing professionals with gloves, masks, sanitizers, etc., is a necessary preventive measure.
• Following the guidelines of the government: Various governments are imposing regulations on these online platforms. The platforms must abide by the rules and regulations of the government. All the regulations imposed by the government are for the safety of the people. Hence, following the guidelines can prevent disease transmission.
How can food delivery platforms boost their sales during this quarantine season?
To boost sales during this quarantine season, certain actions can come in handy. Let us discuss them here,
• Maintaining the supply chain intact: Supply chain, necessarily, means the involvement of different sectors that make up an online food delivery platform. For a food delivery platform, the sectors include restaurants, the app site, and the delivery professionals. Maintaining the supply chain is highly essential, especially in this quarantine season. Disruption to the supply chain can halt the order partway. Hence, intense care must be taken to keep the supply chain without damage or a break.
• Hiring delivery professionals: People have on-demand platforms as the only source of essential services. To cope up with the demands of the people, hiring delivery professionals becomes a necessity. Popular online platforms like DoorDash, UberEats are hiring delivery professionals to meet the demands of the people. Offering increased wages can be an ideal way to attract delivery professionals.
• Joining hands with a local business venture: A popular local business venture may not have the capability to develop an online platform. However, they have a specific fanbase for their foods. Joining hands with such a local business venture can be ideal. This way, the supply chain is maintained as well. This can boost up sales and increase the reliability of users towards the app. Hence, joining hands with a local business venture can prove to be highly profitable and beneficial.
• Increasing safety measures: As the saying goes, ‘A bird in the hand is worth two in the bush,’ safety measures to delivery professionals are essential. Instead of hiring new professionals, measures can be made to sustain the existing ones. Providing delivery professionals with gloves can add to the safety measures of delivery professionals.
What can be given back to society under the siege of the coronavirus?
• Eliminating the delivery fee: To people battling out hunger and lives, this can be greatly beneficial. Waiving of the delivery fee or reducing it to a minimal amount can be advantageous to people in need. This sacrifice is manageable by online platforms. As there are increased sales, a reduction in delivery fee is tolerable. This can lead to an act of repayment or giving back to society by online platforms.
• Collecting donations: A penny collected from a million people can turn into a substantial value. Online platforms can encourage donations or funds with the app. Collecting donations and utilizing them to the needful can be a major sign of giving it back to society. People all across the world are deprived of even the necessities they are obliged to receive. This act of collecting donations is beneficial.
• Eliminate food wastage with food wastage app: Before thinking of wasting the food, think of millions of people who do not have basic amenities. They are battling coronavirus with stern hearts and empty stomachs. Instead of wasting food, they can be delivered to people in need with a food wastage app. By simply tapping on the app, a delivery professional can deliver the to-be wasted food to people in hunger. By eliminating food wastage, a hungry stomach is filled. This can, too, act as a form of giving back to society in such a distressed state.
Coronavirus pandemic has disrupted the basic routines of the people. Governments are forcing people to stay indoors to curb the chances of transmission. People are switching to on-demand platforms to get essential services. The traction for on-demand platforms is evident in recent months. Sales are skyrocketing with these on-demand platforms. Now it can be an ideal time to venture into the food delivery business. With demands spiking more than ever, platforms are struggling to cope up. Following these strategies can greatly assist you in providing uninterrupted services. The quarantine is set to prolong further with the coronavirus pandemic still hanging out in the open. So, plan wisely, and venture into the exponentially growing food delivery market!