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Intelligent Course Marketing: Market The Course That Sells The Most

Read on to find out what is Intelligent Course Marketing and how it can help you measure & improvise your marketing plan.

So, your recently launched online course platform is up and running. You upload the valuable content and earning a decent amount of revenue from selling courses. However, at some point, you realize that your growth is stagnant and it becomes difficult for you to figure out how to upgrade. Your marketing efforts are not fetching you the results you had expected. If you are an educator too & this situation sounds tad a bit familiar, we might have a solution for you.

Read on to find out what is Intelligent Course Marketing and how it can help you measure & improvise your marketing plan.

Intelligent Course Marketing

In simple terms, intelligent course marketing is measuring your marketing efforts using online business tools & make further marketing decisions on the basis of its analytics. Using specific business insight tools give clear and concise reports on your course performance. It makes you realize the true potential of your individual courses which you might not have found yet.

For Example, You are selling Course A & Course B on your Course Platform. You have spent maximum time in creating course A, hence you are expecting it to fetch you better results than Course B. Rightfully, you are marketing Course A aggressively. But, in reality, the actual number of students buying course A is really low. At least, lower than Course B. Now, as you can see, your assumptions are totally different than the reality. You are not able to study this data because you have too many courses and it’s impossible to measure the individual courses’ ROI and its performance in the market.

Exactly at this point, analytics comes handy. Just by simply integrating analytics on your Course Platform, you will be able to visualize how your courses are doing. Accordingly, you can tweak your further steps and give your learners what they are loving the most.

Spayee’s Solution: Course Analytics

Spayee is one such course platform who deeply understands the need to integrate high-performance analytics tools. Hence, their platform has in-built analytics tools which are nowhere connected to any third-party tools. If you create an Online Institute through Spayee, you can check out your course analytics on your dashboard. You can data with graphical representation. The platform allows you to track day-wise, week wise, month-wise & lifetime progress. You can also check out how many learners have signed up on your platform.

Through the help of Analytics, you can focus on the dates & days where you made most sales. You can try to find a pattern that is working for your courses & act accordingly. Use these data as feedback to lay down an effective marketing strategy which will increase your revenue manifold.

To know more about the course analytics in the Spayee (Create and sell online courses Launch your own Teaching Website) Course Platform, sign up today on www.learnyst.com and start selling courses online now.

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