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VR and the Shopping Experience

Technology is taking the experience of online shopping to the next level. Find out how big brands are improving Customer Experience with Virtual Reality (VR).

It wasn't too long ago when a shopaholic's buying choices were limited to what was available in the inventory of a brick-and-mortar store. And then online shopping happened, and shoppers were no longer bound to buy what they could readily have. They wanted more and they got more - all from the comfort of their homes, at their convenience and a wider range of choices than ever before. However, shopping online, do not give the experience of going to the mall and picking the items that you want. Technology is taking this experience to the next level. With VR shopping, it gives you the convenience of shopping online with the experience of being in the mall at the same time.

VR technology gives the online retailer a chance to reach customers in an unprecedented `way. The technology allows the customers, on the other hand, to see the products in 3D, test drive the item, try on clothes and shoes without going to the shop in person. In addition to that, the client will be able to get the content information such as ingredients, height, weight, package to mention just but a few about the product.

VR shopping was first introduced in China in 2016. A company known as Alibaba introduced a VR shopping experience known as Buy+. Buy+ has a VR headset which allows you to wander through your favorite online store, check through the items on display and add the ones you want to buy to your shopping cart. To add a product to your cart with Buy+, you only need to stare at the item for a long time. According to a report by Vice, more than 30,000 online shoppers used Buy+ within one hour of its launch. It is estimated that there are 171 million active VR shoppers today.

For you to enjoy VR online shopping, you will need a VR headset. The VR online shopping works just like the normal online shopping. It has a virtual shopping cart and after you have selected the items you need, you can pay for them by providing your card information.

Companies Offering VR Shopping


Currently, there are several big online companies are offering VR shopping experience. In May 2016, Ikea Australia started the VR shopping. Their VR was built using the HTC Vive and it is available for use for all iOS, Android and desktop versions. The Ikea VR shopping allows a shopper to wander through the store and even navigate in between the furniture. When you find an item you like, by choosing a blue dot, the price and description of the product will be displayed for you.

In the same year, eBay Australia also started their “first virtual reality department store.” Amazon is also working to make VR shopping a reality for their customers. Another company that is coming up with VR shopping is Gatsby. According to Anastasia Cifuentes, the co-Founder of Gatsby, “We’re really trying to get close to what it’s like being there, and we want it to be very intimate, … All the little details on how you move, we’re really focusing on how to have that just right.” Their app is still in the development stage and it will be operational soon. The Gatsby VR shopping headset has buttons which you can use to rotate an item so that you can see it from all angles. If you click on the product, details of the product will be displayed for you and if you are satisfied, you can add it to your shopping cart.

Another company offering VR shopping experience to its customers is Lowe, an home improvement and DIY company. They have a Holoroom where customers with the help of VR headsets can see the possible renovations that they can do in their homes. With Lowe, a salesperson can, “personalize the virtual space with individual room sizes, equipment, colors, and finishing. Customers can select from literally thousands of Lowe’s products, swapping out choices even while in simulation mode. They can even view their design at home on YouTube 360 with a Google Cardboard viewer, which Lowe’s provides free of charge.”

Benefits of Using VR Shopping

The following are some of the benefits that an online shopper will get from using the VR during shopping.

1. Trying on items before buying – a customer can try on an item such as a garment with the help of the virtual dressing room. This ensures that you buy the right size of the garment. With the help of body mapping technology such as True Fit, a buyer can get the right size of either dress or shoe. Apart from that, it has security whereby a buyer cannot be videotaped more especially the female buyers.


2. A true feeling of the item – most of the online shopping is based on the client reading the product description or other customer’s reviews. But with VR, a client will get the real feel of the product. The experience helps the buyer to make a better choice of the product.

3. Socializing – VR shopping allows a buyer to shop with a friend at the same time even if they are in different locations. Despite the physical distance between the friends, they can go online shopping together via the VR technology.

4. Emotional play - according to the Institute of Creative Technologies at the University of Southern California, a retailer can play with the emotions of a customer. “This is where VR shines. …You can put people in simulations that bring up an emotion, and then teach them ways to deal with that emotion in an appropriate fashion.”

Uses of VR Shopping

VR can be used for shopping for different items online. For instance:

• A buyer can use VR to try on clothes, shoes, and make-up.

• A customer can use VR to inspect items such as shoes, furniture from all angles to ensure it meets their specifications before buying.

• A retailer can use the VR to present the brand of the business to clients. For example, a retailer can put the image of his store for customers to identify the shop.

• VR is used to bridge the gap between online shops and the brick-and-mortar shops. This reduces the need for a customer to queue in a store to shop. Hence a client can shop from the comfort of his home.

In conclusion, VR shopping will not give you a similar experience of personal shopping in a mall, but it is way better than the normal online shopping. However, as technology advances, VR shopping is likely to give you the in-person shopping experience. VR is becoming more accessible and cheaper. Nowadays, you can experience the VR shopping from your smartphone. All you need is a Google Cardboard set for $10 and you are good to enjoy VR shopping experience.

VR together with other technologies can change the online shopping experience. It helps to solve the primary challenges of online shopping by integrating both emotional and physical feelings into online shopping. The role of VR in shopping will continue to expand as the years pass by and it is likely to revolutionize the online shopping experience.

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Most of the people prefer a drink with a dinner. It is very common, when people gathered for the celebration, then people always prefer alcohol. There is a different range of alcohol available, but it would be good to have a drink which will be healthy and safe for the body. Thus the best option is the wine. Wine is the center of happiness; it relaxes the mind and brings the smile to faces. Here are top surprising health benefits of drinking wine and they are:

1. It Boosts the Immune System


If you want to boost your immune system, then you can drink a glass of wine every day. One glass will be perfect to boost the immune system; the excessive consumption of alcohol can lead to the negative effects that will defeat the whole reason for drinking wine to boost the immune system. No other drink is better than wine, so if you want a healthy alcohol drink then go with a wine. If you want to give a gift to your dear one, then you can look for the online wine delivery option.

2. It Reduces the Risk of Heart Disease


Heart disease is the very common problem among the people. So, in the battle against the heart disease, it will be always better to take all the precautions which are well worthy of it. Wine helps in reducing the risk of heart diseases. Red wine contained the procyanidins - phenols that will neutralize the free radicals, and it is effective in preventing the cardiovascular or heart diseases. If you want to reduce the risk of heart diseases, then prefer red wine.

3. Reduces Risk of Type 2 Diabetes


It has proven that the drinkers wine has almost 30 percent less risk of having type 2 diabetes as compared to nondrinkers of wine. It is studied in the reputed university that drinking a wine (in a limited unit) will reduce the risk of type 2 diabetes. If you want to be healthy and lower the risk of diabetes, then you must have to prefer the wine rather than any other drink.

4. Cuts Risk of Colon Cancer


If you consume the wine moderately then it will cuts the risk of colon cancer by 45 percent. Usually, people prefer red wine because it has the properties that will cut the risk of colon cancer. It is really surprising that consuming the wine will protect our body from major health diseases. If you are consuming any other alcoholic drink, then it will be better to replace it with wine.

5. Promotes Longevity


If you are a regular alcoholic drinker, then you are impacting your negatively because alcohol affects a body a lot. If you are a wine drinker, then you will have a 34 percent lower mortality rate than any other drinkers like beer or spirits drinkers. The wine promotes longevity. So, if you want to give the best wishes to your beloved one who drinks wine, then you can buy gift online for him.

6. It can sharpen your Mind


The regular drinker of alcohol will have a lower risk of developing Alzheimer’s disease and cognitive decline. There are ingredients in wine that will promote better help. Moreover, the flavanols in wine protect the body’s cell that supports the healthy body vessels. And it has a psychological benefit that can improve the blood flow to the brain and can sharpen the mind. If you want to sharpen your mind, then stop drinking other alcoholic drink, instead of any other drink, you can prefer the wine because it has many health benefits.

These are the surprising health benefits if drinking wine. If you are thinking that wine will affect your body negatively, then do not worry, you can consume the wine, but in a limited quantity only because the excessive amount of anything will have a negative effect.

There is no one in this world who does not love their mother. That is why you have to make sure to make your mother happy on Mother’s day. You can get her a gift which can make her realize how much she means to you. So you have to put in a lot of thought and effort to bu her the perfect gift on this day. You can take the help of various online site in order to buy a gift. Just make sure that you use the services of a trusted website. There are amazing services like home delivery in which you do not have to waste your time and get the gifts at your home. This way you can spend more time with your mother on this special day.

What can you get your mother on this day?

If you are buying a gift for your mother then you do not have to think too hard as you might know what she likes and what she doesn’t? So you can choose from these things in order to get a gift for your mother.

Amazing Jewelry – There are various types of jewelry items from which you can choose from. That is why you need to make sure that you spend quality time in checking various types of jewelry before buying one.

Fresh flowers – You can get fresh flowers delivered on the same day which can make the beginning of the day freshly. But you should make sure that you get instant and safe delivery of the flowers in order to ensure that you get the perfect gift.

Coffee mugs – If your mother loves drinking tea or coffee then you can get her a custom made a mug. Nowadays you can get a coffee mug with pictures on them which makes it quite wonderful.

Cakes and chocolates – Who doesn’t like cakes and chocolates and that is why you should get one for your mother. You can order a cake of her favorite flavor so that she can enjoy celebrating mother’s day.

How to get instant delivery?

Selecting a gift can be convenient using the help of online services but you should look for Same Day Gifts Delivery in Bangalore. That is why you should look for these services in online gift stores in order to get instant delivery of gifts.

Get the services of official sites – Always make sure to use the official website to buy any gifts or other items. This helps in ensuring that you do not face any type of problems using them. You should also check what are the various types of items available on these sites.


Try using premium services – You can get premium services of a company if you use their services for a long time. This way you do not have to worry about any problems as they will take special care for every order.

Make sure to provide the timing of delivery – While using services like Cake Delivery in Bangalore you have to make sure to check if they provide on-time delivery. You can use the services from a company which can assure you instant and safe delivery of your gifts.

Order Online Gifts In Mumbai At Midnight For Your Loved Ones

These are some of the services that you will get by using the help of online gift stores. You should make sure that you get them while getting a perfect Online Mother’s Day Gifts. There is an instant delivery system in which you can get the items delivered to you within a day. So you do not have to worry even if you forget to buy a gift as you can get them instantly. 

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