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Avoid 5 Common Eco-Friendly Packaging Mistakes this Easter

It is also good to use eco-friendly packaging for keeping your products as it gives a unique and eye-catching look to item. You can also hire services from professionals to create a solution for your custom packaging just to avoid various mistakes.

Packaging plays an important role in keeping the items safe and sound. Eco-friendly packaging is made from re-used material. Environmental friendly packaging material has more positive effects on the environment as compared to any other types of packaging. The process for decomposition of these packaging uses living organisms or bacteria which causes zero pollution for your environment.

Why Eco-Friendly Packaging Matters?


There are many consumers that are searching for packaging items that completely fight against climate changes and make the environment free from negative impacts. Most of the people purchase cardboard packaging boxes in order to promote their brand in an eco-friendly material. It is a fact that packaging is considered as one of the most important ways of promoting your brand or products within the targeted markets but the use of eco friendly packaging material is generally the first step in making a good impression among customers.

Covering material matters a lot because when you present your products with a good presentation then this will definitely help you in increasing your sales. If you use cardboard packaging for your products then you can easily give an appealing look to your products that attract buyers. Most of the customers judge things by their covers so as a businessman you should consider packaging as a top priority.

Sustainable packaging for your goods or products is also a good way of attracting consumers as they do not want to spend their money on those products that are not sustainable. Companies are using various ways for reducing negative impacts on the environment and one of the ways used to improve the eco-friendly environment is to reduce packaging but if the packaging material used for sustainable packaging is itself eco-friendly then it would not make any harm.

Common Eco-Friendly Packaging Mistakes


Some of the common mistakes associated with packaging boxes are as follows:

Too big boxes for shipping items

If you are using big boxes for your products then obviously it will hamper all your efforts that you are trying to make your products sustainable. Big boxes for small products create dead air and can easily harm your fragile products. The size of the box must be according to the item which you place inside it. Oversized or big packaging for your small products is not appropriate for shipping or storage items as you need to pay more for shipping charges, also few items can be fitted in a delivery van. Just to avoid this kind of mistake use minimal packaging material or close fitting cardboard packaging, just to ensure the safety of your fragile products while shipping.

Re-using mixed packaging

Another mistake that you should avoid while selecting packaging for your products is the selection of mixed packaging materials. Sometimes a packaging starts with eco-friendly material but with the additions like polymer and foil, the material of the box get unsustainable. The will confuse the clients. Always try to keep your packaging design simple and unique.

Wasteful returns

Just ensure that your packaging is hindering the return process of your products because sometimes you need to spend extra funds on repair and replacement of your products. A box must be strong and durable.

Use of plastic

We cannot say bye to the use of plastic material for packaging, various business owners now being urged to think about finding ways for reducing the use of plastic in the packaging of their products. Always try to observe the requirements and thoughts of customers before finalizing the packaging of your brand. If some customer sees your packaging that only includes polythene wrapping or covering then your brand’s sale is in serious danger because they do not like those products that are not safely provided. There are various types of plastic packaging that is not only sustainable but also considered as plastic-free packaging for your products. So just try to select that material which is eco-friendly for packaging and also provides sustainability to your products.

Have not showcased sustainability

The researches show that 1 out of 6 customers prefer buying those products whose details are clearly mentioned on their packaging. Showing detail is not only a way for smarter sustainable packaging but also it is good for the marketing of your products. It leaves a good impression on the clients. It is your responsibility to highlight all your detail and credentials on the packaging. The customers are attracted by these recyclable and sustainable packaging which definitely worth it. It is your own choice to show all of your detail on the packaging for marketing purpose.

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Whether you are selling cosmetic products or apparel items, product packaging is the crucial factor that can significantly help you with boosting sales. If you are looking for a cost-effective way to excel among your competitors, concentrate your efforts on coming up with awesome product boxes. Your packaging is one of the key factors that are likely to impact the trust and busying decision of your potential buyers, so make sure you are familiar with the elements that count for worthwhile packaging. Cardboard is one of the best quality material options for your product boxes, so your stock is sorted right here. The next step is how to add that entrancing appeal to cardboard packaging boxes to make them worth liking and buying for the shoppers.

Cardboard Boxes with a Terrific Template

Based on your business logo and tagline, choose the artwork for your product cardboard packaging. It should be in sync with your branding details. Be specific and interesting with the use of images, fonts and product information. Don’t use exaggerated claims and marketing tactics on the layout of your packaging. If you want to engage customers and compel them into buying from you, be interactive and interesting. Consumers come across with hundreds of conventional marketing and advertising messages every day, yours is likely to get ignored if it’s too typical.

Likable Cardboard Box Packaging

Packaging a scarf in a flap window box would make it super easy for the customer to store it without having to throw the packaging. Give value to your customers through cardboard packaging boxes. Choose a box style that is user-friendly, purposeful and easy to handle. Based on the kind of product you are pitching, pick a style option that adds an attractive appeal to it. It should also give the customer a reason to keep the product in the box. The packaging is more than just wrapping for the product; it should have the ability to create brand affinity for your business and merchandise.

Informational Custom Printed Cardboard Boxes

If you are selling toys in your window custom cardboard packaging, it is important to give details about the product on the boxes. If the toy isn’t suitable for children under 3 years, it should be mentioned prominently on the packaging. There need to be proper instructions for parents to save the hassle or any emergency situation. Give out your contact details and social media profiles on packaging so your customers can easily find you and connect with you. Use an easy to comprehend language for your packaging to facilitate all kinds of buyers.

Cardboard Packaging that Stands Out

Brands that have made their customers fall in love with their packaging are the ones that focus on originality and innovation. You can think on similar lines to make your packaging so worth remembering and outstanding that it captivates instant attention.

Discuss your branding and design concerns with the printer before processing the order. Ask for 2/3 variations of design and text and get samples printed for them. You will be able to make a better decision when you have a couple of more options that are according to your brand’s theme and liking.

Revamp your packaging layout at regular intervals to sell more and effectively. 

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