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Roles of the best ecommerce development company

Web development companies understand the value of 'specialty' in your company, so they always provide custom website designing and developing services.

Web development companies understand the value of 'specialty' in your company, so they always provide custom website designing and developing services. When you appoint an optimized web design provider, you should make sure that the ecommerce development company has the experience of getting the necessary work done on time. There is lots of diversified website design and development provider numbers and they work towards making effective websites for all types of businesses. Ecommerce Web Design Company offers many benefits and benefits that the company can run very simply. The ideal thing about ecommerce web Design Company is that it is open 24 hours a day and 7 days a week.

Each type of companies has different types of websites and therefore has different design requirements. In this way, if you have expertise in e-commerce solutions, you can become head of the company. The organization works in this direction and creates software that covers all the processes of the organization. In addition to this, ecommerce website development generally provides custom website design services, through which they offer you a website specifically tailored to your company's needs. Distinguished website design and development companies are highly capable and expert programmers and designers who specialize in their various fields. 

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When designing a website, the colors and shades chosen for it play a huge role. They can both prompt the user to take an action (use the services or buy something), and provoke his departure forever.

Despite the apparent ease, the selection of colors for the web design is a complex and time-consuming process.

Basic principles of color matching

Scientists have proven that a certain color can cause predictable emotions in a person. Subconsciously, each user reacts to the palette that you offer him and if it is chosen incorrectly, the tab with your website will be closed, without much regret.

There are many websites on the Internet that offer ready-made schemes for common tasks, but I would like to give you some tips on choosing colors yourself or you can hire GCC-Marketing for web design Dubai services so that you don’t screw up at a crucial moment.

1. Use a natural palette.

This is especially true for food websites. It is not recommended to use artificial colors: turquoise, bright green, purple. All of them cause rejection and do not bring appetite.

It is also not recommended to use too variegated color palettes that strain your eyes, making them tired.

2. Use contrasting colors.

If your website involves placing large amounts of information in text format, be sure to use contrasting colors. The best option would be a white background with black text. Think about your visitors, because many of them may have problems with vision or color perception.

The same goes for promoted products. If you are selling, say, a video course - depict it against a contrasting background.

3. Use no more than 3 primary colors.

Do not make the website too colorful. Three or four colors will be enough. Otherwise, the eye will “blur” and the visitor may miss the information for which he came.

Do not forget about the sequence. Each entity must have a specific color. You cannot make the “Order Product” button at the top of the page green, and at the end red. This will confuse the visitor and cause distrust.

4. Consider your target audience.

Every web designer needs to know the target audience. On the basis of this, it is necessary to build not only the color scheme, but also the website itself.

For example, you are developing a project about trading in the Forex market. Its target audience is most likely men aged 25 to 60 years.

And they do not expect to see a hat in pink shades, with the image of "hello kitty", holding in its paws a graph of the fall in gold prices!

Appreciate your visitors and do not forget that the interface you develop first of all for them.

Now let's talk about the common meanings of common colors


The meaning of colors at a certain moment

Immediately make a reservation, what is written below is not a panacea and is often not taken into account. But it will be useful for you to know what is meant by these or those colors in some rare cases.

Red: it is not only passion, power and energy, it is also aggression and danger. Carefully use this color, customers come across superstitious.

Blue: associated with reliability, confidence, lightness and freedom. Less commonly used to show sadness, boredom, or depression.

Yellow: the color of optimism, happiness, joy and fun. I do not know its negative sides. Usually it is perceived by customers "with a bang", with the correct presentation and several arguments in his favor.

Green: the color of life, peace, health and wealth. Very often green is used for websites about nature, animals or the environment.

Orange: like yellow, completely positive in its meanings. It means warmth, energy, integrity and courage.

Violet: calm wisdom and sophistication. It goes well with yellow and white. Some people find this color overwhelming and depressing, so be careful.

White: causes positive associations associated with cleanliness, youth, freshness.

Black: powerful and elegant. Often used on websites that want to show personality (VIP cards or something like that).

Color picking tools

In order to automate the process, you can use special tools that are created specifically for matching color palettes.

Adobe kuler - perhaps the most famous tool. With it, you can choose the most compatible colors with each other. It is very easy to use, even a beginner can use it.

Colourlovers- A resource that offers ready-made palettes for every taste. Here you can create, edit or download ready-made schemes for your website.

Colorjack - A very interesting website that offers not only ready-made color schemes, but also a great tool for creating them, similar to Adobe Kuler.


The selection of colors for the web desing dubai is an important step at the stage of its development. Playing with a color palette can be a lot of fun, but do not forget that the website is a tool that must perform certain functions.

Responsive web design – at a glance

Responsive web design simply means your website can adjust to the size of the visitor’s viewport. The goal is to render the content differently depending on the device or screen size so that visitors have a seamless experience regardless of what device they use to access the site.

The key benefit of using responsive web design is that the site loads promptly without any distortions. The users need not manually resize anything to view the content.

A brief history

The concept of automatic resizing had existed for decades even though developers began truly recognizing its benefits not before mid- 2000s. The newly developed focus on responsive design was the outcome of the smartphone boom that resulted in more smartphone traffic than developers had ever experienced.

Today, there are twice as many users accessing the internet using smartphones than there are users using desktop internet.

Companies with websites that are not optimized for mobiles are going extinct, literally. Moreover, companies that had only desktops site either optimized them for mobile view or made another mobile-site.

What goes behind scaling responsive webpages?

Consider the two screens shown above.

Screen A is a desktop, while screen B is that of a smartphone.

Consider a circle Object O relayed on the screen.

The instance of the same object, when relayed on screen B, is shown in the second figure

So, to display the same object on different screens, the objects are to be scaled in proportion to the screen size. To calculate the appropriate proportions, divide the width of each element by the total width of the page. This can be better achieved by taking pixels into consideration.

The ratios thus obtained are not rounded off at any point because a slight change in proportions can skew end results.

What advantages come along with responsive web design?

Enhanced mobile traffic

Since more than half of the traffic comes from mobile devices, it is important for companies to have websites that render equally well on smaller screens. While some companies still choose to have a different mobile site, responsive websites are becoming the norm because it offers better cost-effectiveness by lowering the development cost.

Speedsters of web deployment

A single responsive web takes less time to configure than setting up a standalone mobile website in addition to the standard desktop site.

The matter does not end at creating the website, and often it is the maintenance, updates, and optimization that hurts more than web-development. Having two separate sites to take care of will double the work, which in turn, will either double the manpower requirement or escalate burden on the already existing workforce.

Lower Bounce Rates

As responsive as the website can get, there are bound to be bounce backs from the website.

With an unoptimized site, bounce back is more likely to happen because it is difficult to keep the user engaged in an unresponsive website.

If the website is engaging enough, the visitor will stick around for a longer duration, and the probability of a bounce-back will dip considerably.

Better Customer Conversion

Lowering bounce rates from the server is only half the battle. The real struggles lie in making a compelling website that converts visitors into customers.

Often, an unresponsive page is a mark of incompetence; and nobody buys products from incompetent ones. It is quite likely that a customer will open your website several times while meticulously comparing your services with other companies before he opts for one. Having a website that is as comprehensive on mobiles as it is on desktops is a plus point. 

These points may seem rather trifle but there are concrete proofs that it has a somewhat psychological effect on the customer.

Take the best web hosting ecommerce for example. Ever visited websites such as Amazon? Noticed how similar the mobile site is with the desktop version?

Better Search engine rankings

Page load time and response are becoming one of the mainstream SEO techniques. Google has increasingly focused on load speed and bounce rate in determining page rankings.

Responsive web design will benefit your SEO both directly and indirectly.

Lesser bounce rates will up your SEO metrics by portraying your website as a reliable source of information. Secondarily, if you choose to have a different website for mobile, you will also need different content unless you want to get punished with plagiarism. 

Is there any scope of responsive design in future?

There might not be as many devices today, but the future will witness a plethora of devices with varied screen size. As the number of devices continues to grow exponentially, responsive pages will get more exhaustive and omnipresent.

It might seem very affordable to develop a separate website for mobile now, but once a variety of gadgets roll out, companies will be left with no other choice but to develop a single responsive web design. 

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