Here's Why The Holidays are the Best Time to Sell a House
Guess what? Conventional wisdom will tell you that selling a home during the holiday season is a wrong financial decision. That's because we believe that people are too busy and rarely will they think about buying a new home.
But one thing we fail to notice is that during the holiday season people are always on a shopping spree. That said, it won't surprise you to find someone looking to settle in a new home before a new school year begins.
When you put your house on sale during the holiday, you reap lucrative opportunities that you would never have found within a year. And maybe get a decent profit.
Whether you are a real estate business person or a homeowner, here are the reasons why you need to put your house on sale during the holiday season.
Reason #1: No Competition
Spring and Summer are indeed ideal seasons for home buying. It is a belief people have had for years because when you put a house outside, you'll get many buyers. One thing you need to keep in mind is, during those seasons, you are not the only fisherman out there.
More and more people are listing their homes; this gives buyers a chance to be picky and buy the house at a later date. During the holiday seasons, few homeowners and real estate investors will put up a home.
This will give you a chance to be the best person out there. With less competition, the buyers will have a few options on their hands. Professionals advice to always hire a real estate agent and not try to sell your home on your own especially if you’ve never done it before. A good agent will help you set a fair and competitive selling price for your home that will increase your odds of a quick sale.
Reason #2: Winter Sales are Quick and Profitable
A recent study from Redfin states that selling a home in winter is much easier than any other season of the year. Homes sold starting from December 21st to March 21st were sold close to their original price and spent less time on the market.
That's enough proof for you to sell a home during the holiday. One thing you need to remember is selling a home in those periods may not guarantee boon for you. What we are sharing with you is the opportunity available because of the fear and uncertainty that many people have.
Reason #3: Buyers are More Serious
People who shop for a new home during Thanksgiving, Christmas, or New Year are serious buyers. One thing you'll note is that no one wants to spend their favorite time just looking. The best they want is to spend time with their family.
So what they will do is to buy a house they think is best for them without passing the time. Chances are, when you present them with an excellent package, they will take it without thinking twice.
Reason #4: Leverage the Holiday Spirit
Ever heard the saying: " people buy on emotion and justify with logic." The holiday comes with emotional feelings attached to impulse buying. In other words, holidays influence us, that's why we always want to buy our favorite things during the holiday.
If you have sold properties in the past, you will understand that emotion plays a big part in the transaction process. That said, if you align your house with the holiday seasons and make a first good impression, you will increase your chances of closing the deal.
Great opportunities are found where others see a challenge. And the holidays are one of those missed opportunities people never take advantage of selling their homes. Success in selling is seeing an opportunity where others see challenges.