3 Important Things To Do Before Home Staging

Home staging is not interior design or decorating. Staging is a form of advanced real estate marketing which involves aspects of design, landscaping, psychology, and sociology all rolled into an artistic science (or maybe a scientific art).

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Home staging is an exciting real estate industry that is changing the way property is sold. Real estate staging has proven itself to be the best investment an owner can make in their property when they preparing their home for sale, featuring a dollar for dollar ROI second to none. Staging is fast becoming a necessity when selling a home, especially in today's sluggish and competitive real estate market.

Staging is defined as preparing a property for sale by improving the aesthetics of the home or commercial space to appeal to the greatest number of prospective buyers.

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Home stagers seek to create an atmosphere of universal appeal to the target buyer demographics, increasing the chances for a solid offer on the property. For instance, if you are living in Cleveland and want to sell houses in Cleveland Ohio, then create the right atmosphere according to your area.

To put it very simply, home staging is all about removing your stylistic influence on the property and making it easier for the buyer to see themselves living there instead.

However, there are some universal ways that virtually all home staging strategies have in common when enhancing the aesthetic appeal of a property.

1. Declutter Your Home

The first thing which must be done in any good staging job is to de-clutter and de-personalize. This means to remove the footprint of the current owner on the home and replace it with neutral décor which will connect to buyers. 

For instance, If you want to sell your Cleveland Home, then move most of their nonessential possessions into temporary storage.

This will give them a head start on their anticipated move and provide a nice clean and clutter-free atmosphere for the home. 

De-personalizing means to remove taste-specific décor and accessories from the home, as well as any personal items, such collections, photo galleries, trophies, and souvenirs, as these can be incredibly distracting to potential buyers.

2. Redecorate Everything

Now that the home is ready for improvement, owners are advised to redecorate using a combination of their own salvageable furniture or rented items which will bring out the best character in the home. Layout and proportion are key elements of good staging, as these will increase the perceived size and functionality of the space.

The entire color palate should be neutralized to provide a warm, but universally appealing presence all around the home. 

It is crucial when decorating to accommodate the wish lists of prospective buyers, not base the decisions on the preferences of the current owner.

After all, this is the purpose of home staging! Finally, set your home for sale and mark the board with "sale by owner". For instance, you can put on board with Cleveland homes for sale by owner. This will attract various potential buyers for your home.

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3. Improve The Curb Appeal

Home staging uses a variety of techniques to improve the desirability of a home. The exact methods used to stage a home vary depending on the specific details and circumstances of the property, seller, anticipated buyer type, real estate market condition, and home price. It is vital to staging a home both inside and out.

Curb appeal is a term used to describe the first impression a property makes when potential buyers view it from the street. 

If you want to sell your property in Cleveland, then create a good first impression. This first impression has been statistically proven to set the tone for the entire tour of the home, so it is truly crucial to make a good one!

Additionally, yard space must be prepared with the same attention to detail as the interior of the home. Outdoor spaces and secondary property structures, such as garages, guest houses, and sheds, should all be given personalized attention before listing real estate for sale.

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Conclusion

It is extremely important to remember to stage the home first and then list it on the open market. This will maximize the value of your staging investment and will provide all the marketing buzz your home needs to stand out from the competition.

After all, a staged home will appear flawless in those all so important MLS and print ad photos, as well as look fabulous when the first agents and buyers come knocking.

As a final note, be advised that home staging is a safe investment since it is tax-deductible in the US and is known to create incredible increases in the sale price while minimizing the time it actually takes to sell the property.

Home staging is a winning strategy for anyone who wants to sell their home for top dollar in the shortest time possible!

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